The Dream Jam Band

An award-winning musical group that focuses on the children’s market was looking to revisit their brand to better reflect the individuality of the band members and to further develop their fan base.

Since each member of the band portrayed a particular character with a distinct visual look, we focused on the visual aspect of their characters to create an engaging and colorful media kit, web presence and band merchandise. There was also some exploration into a series of picture books based on some of the musical releases.