The first privately owned golf club created in southwest Oklahoma in over 40 years, The Territory Golf & Country Club aspired to create a planned community of the utmost prestige and distinction. An exclusive private club with a goal of attracting friendly, successful people who loved the game of golf, were deeply committed to their community, and who cared about the stewardship of the land.
Our mission was to create a brand reflecting their vision as well as developing materials that would achieve membership goals.
The Circle T logo reflects a modern-day sophistication coupled with the spirit of a simpler, slower-paced, time in Oklahoma. Collateral materials were developed to support this message with a built-in flexibility for updates through a series of integrated inserts. The membership goals were far exceeded and ahead of projected deadlines.
Responsibilities included development of the identity, supporting materials, membership acquisition presentation, initial merchandising products/materials, copywriting, illustration, print production, supervision and delivery.